It is the desire to merge the technical demands of sport with the softness and strength of femininity, so that every woman feels both powerful and beautiful. Like a superhero effect.
Caroline Boudier.
The story.
In Normandy, alongside her grandfather, Caroline Boudier discovered horseback riding. The horse quickly became her teacher: patience, discipline, listening. Influenced by a grandfather who believed that ârespect comes through beauty and care,â she shaped her approach to sport around detail, the joy of effort, and the pursuit of self-improvement.
Dada Sport was born from a deep passion for riding and the desire to create clothing that unites performance, comfort, and elegance, without compromise.
The beginning.
In 2012, Caroline founded Dada Sport. A lifelong rider, she realized how rare it was to find clothing that combined technical performance with true style. She created a modern, exacting vision for women, designed to move with them, on horseback and beyond.
The Dada spirit.
More than a brand, Dada Sport shapes the body and reveals presence. Each piece blends athletic precision with everyday freedom. To wear Dada is to experience something singular: protected yet empowered, anchored yet light, what Caroline calls the âsuper-hero effect.â
The commitment.
From the selection of fabrics to the refinement of the cuts, nothing is left to chance. Partner ateliers share the same standard of excellence: turning a creative vision into a faithful, durable, effortless piece. Dada Sport stands at the crossroads of equestrian heritage, technical innovation, and contemporary style.
The community.
Each Dada Sport collection comes to life through the people who wear it. From world-class riders to discreet enthusiasts and inspiring figures, all embody the same standard of performance and style.
Henrik von Eckermann, world number one for 33 consecutive months, chooses Dada Sport. Mathilde Pinault, an equestrian highlighted by Vogue, describes a true âcoup de foudreâ: âTechnical yet stylish â a rare find in the equestrian world. Itâs not just an equestrian uniform; itâs a fashion statement, an everyday piece you can wear in the ring or out with friends.â
Actress and rider Zosia Mamet puts it simply: âAs riders, we have a tall order⊠Dada has done just that. I love being a Dada girl.â
This community extends far beyond the arena. The international press also praises its singularity. As Forbes wrote: âCaroline Boudier elevates equestrian sportswear to casual fashion, marrying French elegance with technical innovation.â
Shaping the body. Revealing presence.
Today, Dada Sport is carried in a curated selection of premium tack shops and exclusive destinations, from equestrian resorts to luxury hotels, across Europe, the United States, and Asia. An expansion true to Caroline's ambition: to establish Dada Sport as the global reference for contemporary equestrian style, at the crossroads of sport, fashion, and lifestyle.
- A French design house, where each piece is designed with precision and intention, in the service of equestrian performance, combining elegance and freedom.
- It's also French for 'horse' - a nod to the playfulness and freedom of our childhood memories.
